Another look at the New Balance 696 for women

The comfort of New Balance runners has been their main selling point for years, (it’s really just like walking on clouds) but now we're seeing a whole new trend emerging: fresh designs are going to give New Balance a new edge.

Featured in our photos is the contemporary new 696 for women. They boast premium leather, suede, holographic detailing, and neutral beiges and greys. The sole is a soft beige suede, and it’s even softer than the materials on the outside of the shoe. Maximum comfort and style are clearly prioritized in the design of these models.

Rocking a pair of classic runners always complements any outfit, they offer a simple, yet stylish option. We love that each shoe has the modest and elegant feel, and they give you a nice way to show you know how to accessorize an outfit without being too flashy or gaudy. The new collection is high quality, casual, and easy on the eyes. Both available online and in-store.